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Seller Central Tasks with the Amazon Selling Partner Plugin for Claude

Seller task
Check sales, inventory and listings and approve listing or price changes from Claude
Agent / tool
Amazon Seller Assistant Claude
Source
Amazon announcement by Amazon (Mary Beth Westmoreland) (Amazon)
Date
Sep 23, 2026

What they did

Amazon's Selling Partner plugin (beta in Claude, live in Amazon Quick, U.S. stores) connects a seller's listings, real-time metrics, inventory and sales analytics to the AI tool. The AI can act on the account, such as updating listings or prices, with human approval and full audit trails. Amazon says connecting Claude takes about 60 seconds with no coding.

How it went

Beta tester James Oliver (Atlas Bar) is quoted: 'I used to spend hours manually connecting my Amazon data to AI tools. Now it's all built in… What took an afternoon now happens instantly.' Amazon says Seller Assistant has hundreds of thousands of active users, who accept its recommendations over 90% of the time.

We only report what the source says. Results are self-reported unless noted.

Worth knowing

Claude access opens in waves from a waitlist. A Seller Labs write-up notes the announced scope covers listings, inventory, metrics and sales analytics, not running ad campaigns.

Copy-paste prompt

Starter prompt (written by us)
Using my Amazon Selling Partner data: show my top 10 ASINs by sales for the last 30 days with units, conversion rate and current FBA inventory. For the one with the lowest conversion rate, review the title and bullets and propose edits. Don't change anything until I approve each edit.

The source didn't publish its exact prompt. We wrote this starter so you can try the same workflow. Replace anything in [brackets].

Original source

https://www.aboutamazon.com/news/innovation-at-amazon/seller-assistant-plugin-amazon-quick-claude

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