Review Analysis for Listing Conversion with Claude for Amazon Sellers
- Seller task
- Find what buyers love in reviews and rebuild listing images around it
- Source
- YouTube video by George Schwartz (Extension Ecom) (@George_AMZN)
- Date
- May 9, 2025
What they did
Four steps: (1) compare the ASIN's conversion rate with the category using the Search Query Performance report; (2) paste 5-10 pages of reviews into Claude and ask for the top five reasons people love the product, ranked by frequency; (3) review competitor images in Data Dive; (4) rebuild the listing images around those reasons and A/B test them.
How it went
The agency reports a client's conversion rate rose 19.6%, from 25.86% to 30.93%, after the creative update.
We only report what the source says. Results are self-reported unless noted.
Worth knowing
Claude did the review analysis. The lift came from the new images built from it.
Copy-paste prompt
From the source
please analyze the attached reviews and write the top five reasons why people love this product based on the order of frequency these reasons appear within the reviews
This prompt is quoted or closely adapted from the original source. Replace anything in [brackets].